Society for Nutrition, Education & Health Action(SNEHA)
Society for Nutrition, Education & Health Action(SNEHA) Foundation is known to build replicable, evidence-based solutions with communities, governments and public health systems to improve health outcomes of vulnerable urban women and children. From time to time, they require illustrations, posters and other collaterals to use in experiments, reports or study material. Challenge: The target audience is uneducated with limitations to reading and writing. Their exposure to graphics is very minimal. Approach: A realistic style of illustration establishes context and increases relatability to the content displayed. Every frame is relevant to women, with attention to details such as body language, clothes and surroundings. These visual cues break barriers and help women communicate with the volunteers without any reservations. Design & Illustrations - Kinni Makwana | Freelance Project Content - SNEHA Foundation May 2016 Onwards | Mumbai, India